Are you looking to generate junk removal leads?

Generating quality junk removal leads can be hard for any aspiring and experienced entrepreneur, but it doesn’t have to be!

By taking advantage of both traditional and modern marketing methods, You Call We Haul Junk Removal, Integrity Junk Removal and Demolition, and A+ Junk Removal & Demolition have all been incredibly successful in their respective local areas.

From signposts to referral programs to leveraging popular platforms like Craigslist and Nextdoor, these companies have been able to generate interest in their services.

In this article, we will discuss the various marketing strategies that these businesses have implemented to become successful in the junk removal industry. So, let’s get started!

How To Grow A Junk Removal Business To $2.76M/Year

Dustin Maze is the owner of SOCO Waste, a locally owned and operated residential waste removal business based in Colorado Springs, Colorado. Starting in December 2016 with a pick-up truck, loan, and determination, SOCO Waste has since grown to include 51 dumpsters, two roll-off dumpster delivery trucks, and two residential garbage trucks.

With projected sales of $2.76M for 2023, it is clear that Dustin’s hard work and dedication have paid off! He continues to strive for success as he provides services such as Residential dumpster rentals, Construction dumpster rentals, junk removal, and weekly residential trash service.​

How To Generate Junk Removal Leads

Word Of Mouth

Dustin from SOCO Waste knows that the only way to stay ahead of the competition is to provide top-notch customer service.

His unbeatable service and clean trucks are what really make his junk removal business stand above the rest. He understands how powerful word of mouth can be, and encourages customers to like and review him on popular platforms such as Facebook and Google in order for more potential customers to find out about his services.

With this kind of dedication, it’s no wonder why Dustin’s junk removal business has been so successful!

Sal from A+ Junk Removal & Demolition knows that the key to success is providing stellar customer service. Despite having higher prices than other companies in the same area, Sal has managed to stay ahead of his competition by ensuring top-notch service: clean and new trucks, excellent employees, and unbeatable customer service.

SEO & Google Ads

Sal from A+ Junk Removal & Demolition has been able to stay ahead of his competition by providing top-notch service with clean and new trucks, excellent employees, and unbeatable customer service.

To ensure his business continues to succeed, Sal dedicated a portion of his time to optimizing their website for SEO and running Google Ads campaigns. With his dedication to SEO and advertising, A+ Junk Removal & Demolition has seen an increase in website traffic and lower ad costs – resulting in increased profits for the business. Sal’s hard work and commitment are evident in the success of his junk removal business!  ​

A+ Junk Removal & Demolition has seen its business grow exponentially over the past 2.5 years due to its heavy investment in Google Ads and SEO. Sal recommends others looking to make a success of their own junk removal business invest in both a great website and an effective advertising campaign.

Though SEO can take some time for results to show, it has paid off for A+ Junk Removal & Demolition in recent months, and the savings on ad spend make the investment worthwhile.

Despite being a local business in a small town, their website averages about 900 visits per month and they are currently averaging about $2,500 per month on ad spend with Google. To maximize their ROI, the company also continues to post on Craigslist weekly in order to take advantage of the excellent return on investment a $5 post can generate. Sal’s commitment and dedication to his business have certainly paid off!  ​

Lewis from Integrity Junk Removal And Demolition has seen success in his businesses due to heavily investing in SEO and advertising. Integrity Junk Removal And Demolition invested in Google Ads, where as Integrity invested more heavily in SEO, optimizing their GoogleMyBusiness listing, gaining reviews, creating educational content for their website and laying out pricing for services they offer. They have also invested in Facebook and Instagram marketing, running a few ads, with an overall budget of $500. Their website now has content for over 75 pages, helping to establish authority in the eyes of Google and becoming the go-to solution when someone is looking for junk removal services locally. All of this investment in SEO and advertising has certainly paid off for Integrity Junk Removal And Demolition.

Social Media

Sam from You Call We Haul Junk Removal has found success in using social media to advertise their business.

They post 2-4 times per day, on a daily basis, and have seen a great return on investment for the time they invest. Videos are an excellent way to build trust between potential clients and their company, showing that those coming into their homes are trustworthy and reliable.

This has been an effective way to gain customers and exposure for You Call We Haul Junk Removal, without having to invest any money. Social media is one of the best ways to build trust with potential clients and earn their business. ​​​

Integrity Junk Removal And Demolition experienced a successful launch of their digital presence, thanks to the expertise of their owners who also own a digital marketing agency.

Their launch strategy included building an online brand presence that highlighted who they are and the services they offer, as well as leveraging connections in the local construction, business, and real estate industries to gain customers.

They have also increased brand awareness through various social media platforms, such as Facebook, YouTube, Google My Business, and LinkedIn. This was further aided by their Integrity Minute podcasts which feature interviews with local business owners who share their words of wisdom.

These initiatives have successfully generated a number of customers for Integrity Junk Removal And Demolition.​

They also promote junk removal and demolition videos on their YouTube Channel, Facebook, Instagram, and their website to show their expertise and build their credibility.

They typically upload these on Facebook and Youtube, optimizing the youtube videos to show up in the search results as well, to get more eyes when people are searching for junk removal.

Sign Posts

You Call We Haul Junk Removal has achieved success through midnight bandit sign drops. This strategy involves placing 50-60 signs in high-traffic areas within a 3-hour window. To ensure maximum effectiveness, they map out the best locations based on local zip code incomes sourced from USPS Every Door Direct Mail tool.

Another peer-to-peer marketing through platforms such as Nextdoor has also been extremely beneficial for You Call We Haul Junk Removal, providing a great platform to find customers seeking home services. With these two strategies combined, they have seen tremendous success in their organic marketing efforts.​​​

Personal Thank You Cards

Electing traditional community values and the importance of customer service, Integrity Junk Removal And Demolition strives to thank every one of its customers with a personal “thank you” card that includes a referral coupon.

To ensure maximum effectiveness in their customer retention strategy, Lewis from Integrity Junk Removal And Demolition personally delivers these cards to each client. In addition, the organic marketing strategies implemented have been successful in driving business and creating more brand awareness for Integrity Junk Removal And Demolition.

Referral Program

Lewis of Integrity Junk Removal And Demolition has implemented a successful Referral Program in which customers can receive up to $50 cash rebate if someone they refer uses their services. Their Referral Program has been quite effective for word-of-mouth marketing and will keep their existing customers coming to them when they need any service we provide.

Other Strategies

Sam, owner of You Call We Haul Junk Removal has also taken advantage of the Nextdoor app, which has been invaluable for home services. Customers tend to trust recommendations on this app and willingly agree to hire them for any service provided at any price.

The combination of traditional marketing methods as well as leveraging modern platforms like Facebook groups and Nextdoor have proven to be from You Call We Haul Junk Removal has developed a winning combination of traditional and modern marketing methods that have been incredibly successful for the company.

A+ Junk Removal & Demolition, owned by Sal, employed a successful grassroots approach to getting their business off the ground.

By leveraging free platforms like Craigslist for advertising, they were able to generate interest and get customers quickly. This strategy allowed them to build their company from the ground up and create a successful junk removal and demolition business.

Next Steps

In conclusion, it becomes evident that both traditional and modern marketing methods can be incredibly effective in driving business for junk removal businesses.

Whether it is signposts, referral programs, personal thank you cards, or leveraging popular platforms like Craigslist and Nextdoor, these organic marketing strategies have proven to be incredibly successful for companies such as You Call We Haul Junk Removal, Integrity Junk Removal and Demolition, and A+ Junk Removal & Demolition.

Through these strategies, they have been able to gain recognition in their local areas for their services. Thus, it is clear that if businesses want to be successful in the junk removal industry, they need to take advantage of both traditional and modern marketing techniques.

Here’s a quick action plan for you to get started:

• 1) Tap mailboxes with flyers to spread the word of business
• 2) Post free ads on Craigslist and other online platforms
• 3) Utilize the Nextdoor app for home services
• 4) Offer a referral program with a cash rebate for referred customers
• 5) Issue personal “thank you” cards with referral coupons to all customers
• 6) Leverage Facebook groups for advertising
• 7) Run special promotions and discounts
• 8) Use direct mail campaigns to reach potential customers
• 9) Create email lists and newsletters to stay connected with existing customers.
• 10) Utilize local print media, radio, and television for spreading awareness about services.
• 11) Invest in search engine optimization (SEO) to improve visibility
• 12) Provide discounts for larger services to attract customers
• 13) Utilize social media platforms like Instagram, Twitter, and Facebook.
• 14) Create a website with relevant information about services and contact details.
• 15) Participate in local community events for more brand awareness.

By implementing all these marketing strategies, businesses can effectively reach out to their target audience and increase the visibility of the company. With a mix of traditional and modern methods, it’s possible for junk removal businesses to compete in today’s market and achieve success.

The importance of having an effective marketing plan cannot be overstated for any business. For junk removal businesses, it is imperative to utilize both traditional and modern techniques to reach potential customers.

By taking advantage of these strategies, companies can position themselves as the go-to choice for quality services in their local areas.

With a combination of grassroots marketing and digital platforms, junk removal businesses can increase their visibility and attract more customers.